Initial consultation

After we receive your call or email, we set up an initial free consultation in your house. This is done in order to view your contents, and make suggestions regarding price points and other matters to allow for the sale to happen. We review any time constraints or financial goals you may have, and come to an agreement on the services to be provided and the compensation arrangements. All of this is then documented in a detailed contract.

Appraisal / Pricing

We will sort, research, and price all goods so that you obtain fair market value when they are sold. Our appraisal services include but are not limited to photographing, documenting and researching items you wish to have sold. We conduct research, converse with industry experts, examine historical values considering the items condition, and assign a realistic market value to your possessions. We assure that you will get the most money possible for your possessions and even allow you to submit a minimum price for any item you wish. If this price is not obtained then the item is kept for you.

Preparing for the sale

We know that not everyone’s house is designed for a sale, and clothing racks and display cases are not always available. If required, we can bring in racks, shelves, display cases, tables, lighting, packaging materials, dollies, etc to make the sale all the more attractive and accessible to all potential buyers. There is absolutely no charge to you for any of this preparation. We will also take digital photos of all items and post them on our website for our customers to view.

Advertising the Sale

The sale is advertised and marketed extensively in order to attract the largest number of qualified buyers for your household items. We place ads in newspapers, magazines and on the internet. We post signs throughout your neighbourhood. We contact antique buyers, coin buyers, book buyers, clothing buyers, furniture buyers, and so on. However, by far, the vast majority of the buyers at our sales will come from our extensive email list. This email list is comprised of people that want to be notified in advance for sales like yours and they show up ready to buy. Our email list is BY FAR the largest in the country. We don’t stop advertising until the sale is complete.

The day of the sale

Our team arrives at the home and greets the long line of customers that are anxiously waiting for the sale to begin. We enter your home and finalize any last minute preparations. The team leader assign each staff member to a different area of the house to collect money, assist customers, and prevent theft. We then open the doors to start the sale and our greeter at the front door only allows in the appropriate number of customers at a time to allow excitement and competitive bidding, but not enough to create havoc. We have the highest success rate in the industry based on percentage of items sold during our sales due to our extensive contact list and large customer base. From the large items to the small, we will sell it all!

After the sale

As we promise to be there for you every step of the way, our complete solution with extensive range of services doesn’t wrap up after the sale’s completion. Depending on the contract arrangements, we will clean up and remove all items left from the sale. Left over items can be kept for the owner, or at your request we can drop off all unsold items to a local charity of your choice such as Goodwill or The Salvation Army. Items that charities will not accept will be taken to a legal city dump for proper disposal. We make sure the house is completely clean and presentable for new owners or tenants before our job is done. That process can be as simple or as detailed as you wish, and is guaranteed to be completed by the date you specify.

Canada’s Largest Content & Estate Sales Company

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